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  1. Documentation
  2. Kartlo Apps
  3. Social Sales Channels
  4. Connect guides

Connect guides

On this page
  • Before you start
  • Facebook and Instagram Shop
  • WhatsApp catalog
  • Google Shopping
  • TikTok
  • After you connect
  • See also

Requires the Social Sales Channels app

This feature is part of the paid Social Sales Channels app. Add it to your store from Kartlo Apps in your desk.

Each channel reads your products from a feed link. You connect a channel once, in that channel's own business tools, by pasting the link Kartlo gives you. No approval from Kartlo is needed, and nothing has to be installed on your store.

The same steps appear in Settings › Sales channels under How to connect on each card, with an Open link to the right place.

Before you start#

  • Your store must be live and open to shoppers. A closed store sends an empty feed.
  • Your products should be Active, with photos and prices.
  • You need a business account on each channel you want to use.

Copy your feed link from Settings › Sales channels with the Copy button on the channel's card. See Product feeds.

Note

Every shopper who taps a product on these channels lands on your own storefront to buy it. Orders, payments and customers stay in your desk.

Facebook and Instagram Shop#

One Meta catalog feeds your Facebook Shop, Instagram product tags, your WhatsApp Business catalog and Meta ads. Use the link on the Meta: Facebook, Instagram and WhatsApp card.

To connect your Meta catalog:

  1. Open Meta Commerce Manager and create a catalog for online products.
  2. In the catalog, go to Data sources, Add items, Data feed, then Scheduled feed.
  3. Paste your Meta link and choose to update it every hour or every day.
  4. Connect the catalog to your Facebook Page and your Instagram account.

Meta reviews new catalog items before they show. Check the catalog's diagnostics in Commerce Manager if items are rejected.

Important

Instagram product tagging is not available in every country. Check in Commerce Manager whether Meta allows it for your business. Your Facebook Shop, WhatsApp catalog and Meta ads use the same catalog either way.

WhatsApp catalog#

Your WhatsApp Business catalog uses the same Meta catalog, so connect Meta first. Then:

  1. Open WhatsApp Manager and go to Catalog.
  2. Pick the catalog you created in Commerce Manager.

Customers can then browse your products inside WhatsApp, and every product links back to your store.

Tip

To send a single product to a customer in a chat, use Share on the product in your desk and choose WhatsApp. See Social Sales Channels.

Google Shopping#

The Google Shopping link lists your products in Google Merchant Center, for free listings on Google Search, Images and Shopping, and for Google ads.

To connect Google Merchant Center:

  1. Open Google Merchant Center and add your store.
  2. Go to Products, Add products, Add from a file, then Add a file from a link.
  3. Paste your Google link and set it to fetch every day.

Note

Google checks that your website belongs to you before it shows your products. Use the store address shoppers see, for example your custom domain. See Custom domains.

Tip

Products with a valid barcode (GTIN) and a brand are matched to Google's product data more easily. Add barcodes to your variants where you have them.

TikTok#

The TikTok link gives TikTok a product catalog for product ads and shoppable videos.

To connect TikTok:

  1. Open TikTok Ads Manager, go to Assets, Catalogs, and create an e-commerce catalog.
  2. Choose Add products, Data feed, then Scheduled.
  3. Paste your TikTok link and choose how often it updates.

Note

Kartlo connects to TikTok through this catalog feed. Shoppers who tap a product go to your storefront to buy it. Selling with checkout inside TikTok Shop is not connected to Kartlo.

After you connect#

  • Leave the channel to fetch your link on its schedule. You do not need to upload anything again.
  • If you ever click Make new links, paste the new link into every channel you connected, or those channels stop updating.
  • Watch which channels bring sales in Orders by source, last 30 days. See Orders by source.

See also#

  • Product feeds
  • Orders by source
  • SEO and sharing
PreviousProduct feedsNextPost to your social accounts

On this page

  • Before you start
  • Facebook and Instagram Shop
  • WhatsApp catalog
  • Google Shopping
  • TikTok
  • After you connect
  • See also
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